Uniqlo Canada

ECommerce Launch + Pop Up Experiences – Across multiple Canadian markets, XMC supported the launch of UNIQLO’s mobile commerce application and drove new user acquisition. Leveraging street level activations and interactive pop-up experiences, XMC converged digital and physical environments to create unique experiences.

New application downloads and user acquisition was supported by engaging brand ambassadors, enhanced product displays and 50,000 product giveaways. The program successfully achieved over 27,000 new application registrants.